The Pistol in the news
AdNews: What your media agency can (and should) do to support your business in the current landscape
30 May 2023 – Strategy Director Yulia Edirisinghe recently spoke with AdNews Australia about the critical role agency partners can play in these times. How breaking down business silos, leading with agility, and staying focused on performance can be the difference that helps brands continue to grow – even in such uncertain times.
16 May 2023 – Account Director Bronte Howard recently spoke with AdNews Australia on the strong adoption of influencer marketing in Australia, and the value that it can bring to a brand’s overall marketing strategy.
13 Apr 2023 – Agencies, including Jaime Nosworthy from The Pistol, say clients are still keen on their brands getting exposure on TikTok and the Canberra move may just be a small blip on the local revenue build.
Read on AdNews →
5 Apr 2023 – TP Strategy Director, Julia Lake, provides her analysis in response to the latest Standard Media Index (SMI) numbers for February showing a fall of 8.5% in ad spend are a reflection of the general economy.
The Pistol wins beverage company Vitasoy after a competitive pitch
30 March 2023 – Beverage brand Vitasoy has appointed digital marketing agency, The Pistol, to manage its digital strategy and planning for creative and media, including social media management, creative strategy and production.
30 March 2023 – Digital marketing agency The Pistol will bring its digital strategy skills to beverage company Vitasoy.
13 March 2023 – The Pistol amongst leading media agencies supporting International Women’s Day (IWD) by hosting events that celebrated the achievements of women and educated on how we can forge a gender-equal world.
3 March 2023 – A must-read for anyone trying to navigate their marketing budgets as we approach Q4, our Strategy Director, Yulia Edirisinghe, alongside other agency leaders, spoke to AdNews Australia on the recent industry ad spend numbers and their predictions for the future.
14 Feb 2023 – Australian nature-driven tourism booking platform, Riparide, has appointed digital solutions media agency, The Pistol, to manage its paid social advertising.
14 Feb 2023 – The Pistol CEO Jaime Nosworthy: “We’re already seeing fantastic results from our initial campaign work.” The Pistol has been appointed to manage the paid social advertising for Riparide, Australia’s nature-driven tourism booking platform.
14 Feb 2023 – Australian nature-driven tourism booking platform Riparid has appointed digital solutions media agency The Pistol to manage its paid social advertising.
30 Jan 2023 – The Pistol Business Director, Jules Brahe, shares her thoughts on how agencies are finding stability and are hiring slower as talent shortages ease in 2023.
24 Jan 2023 – Australians hold many different views on what January 26 means – Australia Day for some, Survival Day or Invasion Day for others. The Pistol, amongst other agencies, are gravitating to the idea that all public holidays may not be culturally relevant to everyone and have introduced a form of celebration leave policy.