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TNZ


TNZ

Mars Petcare appoints The Pistol as their digital transformation partner

On the Spot Episode 3 – Quick Wins for Digital Transformation

Resources

Spotlight Retail Group
Spotlight Retail Group
Showcasing the power of digital to boost budget performance and drive offline sales.
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TNZ
TNZ
Designing tech to curate, collaborate and convert at-scale.
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Why a Local Strategy is a Winning Strategy for Brands in 2020
Why a Local Strategy is a Winning Strategy for Brands in 2020
See why CEO Troy Townsend believes brands must revisit their local strategy now more than ever in his recent article for AdNews.
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The Pistol is named as one of Mumbrella CommsCon Award Finalists
The Pistol is named as one of Mumbrella CommsCon Award Finalists
The Pistol is proud to be recognized for our campaign work at this year's Mumbrella CommsCon Awards.
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Disrupting the Industry? Our Plans for the Future at this Year's Hype Session
Disrupting the Industry? Our Plans for the Future at this Year's Hype Session
Take a look at how our Pistol family celebrated at Hype Session this year, where we discussed all things client strategy, new products, and most importantly, team growth!
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Australia's First Winner: The Pistol Land Microsoft Advertising Partnership
Australia's First Winner: The Pistol Land Microsoft Advertising Partnership
Based on the growth and innovative use of Microsoft Advertising solutions, The Pistol have been celebrated as their newest partner.
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The Pistol bolsters team with Creative Director, Strategy Director and Development Lead
The Pistol bolsters team with Creative Director, Strategy Director and Development Lead
We are strengthening our offering with amazing new hires across our key pillars: creative, strategy, and infrastructure & techn. Give a big TP welcome to Raph, Jacqui & Johl!
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How Our Team Celebrated International Women’s Day 2020
How Our Team Celebrated International Women’s Day 2020
We sit down with some of our powerful female leadership team here at The Pistol to bring you our thoughts on IWD and everything to do with female empowerment in the workplace!
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Another Nomination! The Pistol is Honoured to be Shortlisted for B&T’s Annual 30 Under 30 Awards
Another Nomination! The Pistol is Honoured to be Shortlisted for B&T’s Annual 30 Under 30 Awards
We're proud to announce that three members from our team are nominated for B&T's 30 Under 30 Awards for 2020!
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Digital Advertising in the Age of Social Distancing: Considerations & Opportunities
Digital Advertising in the Age of Social Distancing: Considerations & Opportunities
Time for some tips and tricks to help optimise your company during COVID-19. We chat about all things: digital personalization, changes in product supply and foot traffic.
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Reflections From Our First Week Working From Home
Reflections From Our First Week Working From Home
The COVID-19 pandemic has caused major industry shifts in the digital marketing space. We sit down with our team to reflect on how brands are adapting to these changing circumstances.
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Why Digital Creative is King During the Pandemic
Why Digital Creative is King During the Pandemic
Our creative director talks about the big shift to digital and the need for creative initiatives throughout the COVID-19 pandemic.. moving towards a new time of brand marketing using creative execution.
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Consumer trends that are here to stay - Reflections from our chat with Google
Consumer trends that are here to stay - Reflections from our chat with Google
We spoke with the market lead in Omnichannel Retail at Google for market insights on the now and what’s next...
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How to Keep Your Company Culture Alive While Working from Home
How to Keep Your Company Culture Alive While Working from Home
Without the physical and social element of in-office culture, the pandemic has posed a huge threat to organisations. So...we’ve provided you with some tips to keep morale high and keep your culture alive!
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Mars Petcare appoints The Pistol as their digital transformation partner
Mars Petcare appoints The Pistol as their digital transformation partner
Hear about The Pistol’s latest partnership success with Mars Petcare, transforming their digital activities and building custom technology solutions.
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The Pistol Announced as a Finalist in the 2020 SEMRush Search Awards
The Pistol Announced as a Finalist in the 2020 SEMRush Search Awards
We are proud to announce that we have been nominated for yet another digital award in search marketing. Actually.. make that two more nominations!
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On the Spot Episode 1- Why are brands not investing in first-party data?
On the Spot Episode 1- Why are brands not investing in first-party data?
Our team provides first hand, inside access to what we’re currently exploring for our clients. In our debut episode, we discuss the value for brands to invest in first-party data.
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On the Spot Episode 2 – Now is the Age of the Always-On Catalogue
On the Spot Episode 2 – Now is the Age of the Always-On Catalogue
On the second instalment of our new series, the team at The Pistol breaks down why an always-on strategy is a critical part of your digital strategy.
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On the Spot Episode 3 – Quick Wins for Digital Transformation
On the Spot Episode 3 – Quick Wins for Digital Transformation
Our team teaches you how to transform your digital marketing strategy and some quick wins to help brands ‘pivot’ quickly now and in the future.
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Big Girls Don’t Cry Anymore
Big Girls Don’t Cry Anymore
Through our case study with Big Girls Don’t Cry Anymore, learn how you can skyrocket consumer interest and digital sales using the correct digital infrastructure and Facebook dynamic ads.
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Asahi PB
Asahi PB
Leveraging a national portfolio with hyper-local ads that convince and convert.
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Pivoting Quickly in Response to Panic Buying Drives Order Uplift
Pivoting Quickly in Response to Panic Buying Drives Order Uplift
See how a smart and speedy market response to panic buying helped a major bathroom products supplier drive sales amid whirling uncertainty due to COVID-19.
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Hospitality Survival Story: Driving Revenue During a Global Pandemic
Hospitality Survival Story: Driving Revenue During a Global Pandemic
How a popular Mexican restaurant chain turned on a digital LAM strategy in 24 hours during COVID-19.
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Anaconda
Anaconda
Success of Large Outdoor Adventure Retailer Directly Attributed to Facebook Ads Strategy
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L’Oréal Professional
L’Oréal Professional
Discover how The Pistol worked alongside L’Oréal Professional to drive value at their salons through collaborative marketing tools and increased personalization.
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MARKET OVERVIEW: FMCG  Industry Shifts While Working From Home
MARKET OVERVIEW: FMCG Industry Shifts While Working From Home
We spoke to the founder of Carman’s Kitchen to get her reflections on WFH in the time of COVID-19, stockpiling mania, FMCG businesses, and what can be expected in the coming months.
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How to strategically prepare for iOS 14 and the impending ‘death of the cookie’
How to strategically prepare for iOS 14 and the impending ‘death of the cookie’
Prepare for the rollout of Apple’s newest operating system and combat the impact it has on personalised advertising.
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